The Difference Between Audience and Community

Understanding the difference between an audience and a community is crucial for anyone looking to make a meaningful impact. Audience and community are similar enough they basically seem to be the same thing. In reality, this is quite far from the truth. Are you building an audience or a community? In this article, we're going to dive into the definitions of audience and community, the differences between the two.

Shortspilot

October 25, 2024
2 min read
The Difference Between Audience and Community

What is an audience?

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An audience refers to a group of people who are passively consuming content or information. It is a group of people interested in what a specific person or group has to share. Your Twitter, Instagram, or TikTok followers are an audience. You also are my audience because you're reading this blog post. (Thanks for reading, by the way!) They basically come to see a content, to be shocked, amused, or informed.

What is a community?

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A community is fundamentally different. It consists of people with like minds, like hearts, and like hands. These individuals are not just passive observers; they actively want to help each other and know people who can help them. A community thrives on mutual support and engagement as people are contributing, not just listening. And therein lies the biggest value of community — you can empower people to contribute their ideas, support, promotion and content.

The Difference Between Audiences And Community

When you're focused on building an audience, your primary goal is to create content that resonates with your target demographic in order to attract more followers, subscribers, or customers. An engaged audience is different from an engaged community. Engaged audiences will consume, like, and share the content published through different channels, whether that's a blog, social media, or YouTube. On the other hand, an engaged community participates in creating a shared space. Members often make their own content with a desire to connect with the leader of the tribe and other members. With audience building, communication is linear. With communities, everyone is free to engage and interact with each other and contribute to the discussion. Audience building focuses on growing your reach. Your goal is to provide value to whoever consumes your content, but ultimately, you want to reach as many people as possible while community building focuses on helping the overall community and individuals to reach their goals. The difference between an audience and a community is simple. You must engage audiences, but communities engage with you on their own. Whatever venture you're pursuing, there are distinct advantages to building a community from your audience.

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3 Easy Steps to make your contents using Shortspilot.ai

1. Click "Create New Series".

2. Connect your social media channel and choose one of many niches from the drop down, select your preferred voice and language then click on "create", wait for less than a minute and your video is ready!

3. Adjust the script or the title as needed and click on update, then post video and it will automatically be posted on your preferred social media platform.